Powering Our Mission

At Wise Electric, our mission is to provide safe, reliable, competitively priced electric and related services to you, our members. Our goal is to enhance your quality of life through our high standard of performance, dedication and integrity. And we do this by following the seven principles of a cooperative.

The Seven Cooperative Principles

  • 1

    Voluntary and Open Membership

    We’re open to everyone, without any gender, social, racial, political or religious discrimination.

  • 2

    Democratic Member Control

    Our members democratically participate in setting policies and making decisions.

  • 3

    Members’ Economic Participation

    Every time you pay your electricity bill, you’re financially supporting the cooperative as a whole.

  • 4

    Autonomy and Independence

    Our members have a say in policies and operations — and we like to keep it that way.

  • 5

    Education, Training and Information

    It’s our responsibility to give members the tools they need to contribute to the cooperative.

  • 6

    Cooperation Among Cooperatives

    We’re members of partnerships big and small, all in the name of serving you better.

  • 7

    Concern for Community

    The communities our members call home are just as important to us as our members.

Our Electric History

North Central Texas was a little different when Wise Electric got its start in 1938. Nine out of ten rural homes didn’t have electric power. Light came from kerosene lanterns and no one had cell phones to charge. A few years earlier, President Franklin D. Roosevelt established the Rural Electrification Administration. The REA lent funds to cooperatives like us to build lines and establish electricity in rural areas. Today, most rural power is the product of locally owned electric cooperatives.

Although we started in Wise County, our service area now extends to seven counties: Clay, Cooke, Denton, Jack, Parker, Montague and Wise. Over 13,000 members power Wise Electric, and we send electricity over 3,200 miles of energized line and 50 miles of underground line.

Partnerships for Progress

One of our guiding principles is to work alongside other cooperatives. You could even say we’re members of these great partnerships ourselves — members helping members.

From the Co-op Connections program to behind-the-scenes resources, our partnership with Touchstone Energy helps us bring big time benefits to our members.

Learn More ›

These fine folks advocate for your interests in the Texas legislature, publish Texas Co-op Power magazine and provide crucial services to our employees.

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